OTT (pan) marketing center regional market management system
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Formulate: Review: Approval:
directory
Regional market management system 1
1. Purpose 3
2. Duty 3
3.Regional Market 3
4. Supplementary Provisions 5
objective
In order to standardize the company's business management, protect the company's long-term interests, sustainable and stable development, and balance the interests of various regional businesses, this system is specially formulated.
Responsibilities:
2.1 According to the salesman's understanding of the market in the early stage, the company divides the market into regions in combination with the actual situation to eliminate the phenomenon of market crossing;
2.2 Regional managers according to the market division, the market development and maintenance of their respective divisions;
2.3 The focus of the regional manager's work: the development of new customers, the maintenance of old customers, the performance growth of the regional market, and the training of team talents.
Regional markets
3.1 Regional division and personnel
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3.2 Regional counterpart countries
1) European market
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2) Latin American market
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3) North American market
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4) Southeast Asia & South Asia market
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5) North Africa & Middle East market
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6) Public areas
See annex for common area countries.
7) Chinese market
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3.3 Regional Market Maintenance
The company is now in the middle of sales development, the sales area of business personnel is divided, and the company's overall sales idea is to cover the entire region with sales in a single country.
In principle, each salesman should do a good job in their respective regions, and cross-regional operations are not allowed, except for special circumstances.
If the customer belongs to region A and the destination of the goods is region B, the customer is a customer in region A.
3.4 Common Areas
For customers in public areas, each business can be developed and maintained according to the actual situation, and is not limited by region.
3.5 Customer Handover
The regional customers of the departing personnel shall be managed by the company according to the designated personnel of the sales region.
Supplementary Provisions
This system has been formally implemented since June 01, 2024, and the previous system is subject to this system if it conflicts with this system, and it is valid until the next modification.
Annex 1: Countries by Region