IKEA Supply Strategy NOW - FY29
宜家现在的供应战略 - FY29

To successfully set ourselves up for the future, we need to learn and adapt to the world around us. The changes we see around us are constant, high paced and unprecedented. Such as elevated geo-political and geo-economical tensions, new technology advancements, climate change, biodiversity loss and resource scarcity – just to name a few. While staying true to who we are, we need to build and constantly improve on what we’ve already got, to make us even stronger and ready for the future.
为了成功地为未来做好准备，我们需要学习和适应我们周围的世界。我们周围看到的变化是持续的、快节奏的和前所未有的。例如地缘政治和地缘经济紧张局势加剧、新技术进步、气候变化、生物多样性丧失和资源稀缺——仅举几例。在忠于自己的同时，我们需要建立并不断改进我们已经拥有的东西，使我们更加强大并为未来做好准备。

We had to strengthen some parts of the strategy, in order to adapt to the world around us.
我们必须加强战略的某些部分，以适应我们周围的世界。
One of these areas are Omnichannel and the part we play here: we can see that the omnichannel environment is changing fast and that it differs from market to market. To catch up, we need to dock our global supply planning into the local planning. We see that sales and supply planning is crucial here and is enabled through true value chain collaboration.
其中一个领域是全渠道，我们在这里扮演的角色是：我们可以看到全渠道环境正在快速变化，并且它因市场而异。为了迎头赶上，我们需要将我们的全球供应计划与本地计划对接起来。我们看到，销售和供应计划在这里至关重要，并且通过真正的价值链协作来实现。

We also strengthened the Material Transformation, which is now not only to be found under Circular Business, but also under Lead with Lowest Cost.
我们还加强了材料转型，现在不仅在循环业务下，而且在成本最低的铅下。

The whole Data & Technology enabler has also been revised, as this area is moving and changing faster than others and we see the need to adapt.
整个数据和技术推动因素也进行了修订，因为这个领域的发展和变化比其他领域更快，我们认为需要适应。

Each business unit will look at the strategy from their own perspective and take out in which way they need and can best contribute to each movement and the enablers. It is the source for the business planning and for setting the business agenda for each business unit and function.
每个业务部门都将从自己的角度看待战略，并找出他们需要的方式，并能最好地为每项运动和推动因素做出贡献。它是业务规划和为每个业务部门和职能设置业务议程的来源。

While updating the strategy we have worked closely together with the other strategy teams, aligning, and harmonising our objectives and agendas as much as possible.
在更新战略的同时，我们与其他战略团队密切合作，尽可能地调整和协调我们的目标和议程。
In FY25 we will write our strategies together, from a shared foundation. The three roads forward and collective insights will be the common platform for this new way of working together.
在 25 财年，我们将在共同的基础上共同制定我们的战略。这三条前进道路和集体见解将成为这种新的合作方式的共同平台。