[ Music ] >> Hello, my name is Barry Kates.
>> 大家好,我叫巴里·凯茨。
I am Professor of Design at Stanford University and at California College of the Arts in San Francisco.
我是斯坦福大学和旧金山加州艺术学院的设计教授。
I'd like to welcome you to what I hope will be your participation in the L Art University Series on the History of Design.
欢迎参加您希望参与的拉阿特大学设计史系列讲座。
[ Music ] I have for about 20 years been an ongoing fellow at IDEO, which is the world's largest independent design consultancy.
[音乐] 我在 IDEO 担任持续研究员已有大约 20 年,IDEO 是世界上最大的独立设计咨询公司。
We're located in the heart of Silicon Valley with offices in about nine cities around the world, including Shanghai in China, Tokyo in Japan, and several sites in Europe and the United States.
我们位于硅谷中心,在全球约九个城市设有办事处,包括中国上海、日本东京以及欧洲和美国的多个地点。
So I'm pretty deeply immersed in the design world and have a particular interest in the Silicon Valley design context.
我对设计领域非常了解,特别关注硅谷的设计环境。
In addition to my teaching, I am the author of six books, including most recently, Make It New, which is a history of Silicon Valley design recently translated into simplified Chinese.
除了教学,我还著有六本书,其中最新的是《重新创造》,这是一本硅谷设计的历史著作,最近已翻译成简体中文。
Takes the design story back to its beginnings in the 1950s through the present day developments, which are honestly pretty interesting.
将设计故事追溯到 20 世纪 50 年代,直到今天的最新发展,这些发展诚然非常有趣。
Also, Change by Design, which I co-authored with the CEO of IDEO, which is an investigation of design thinking, the mental processes and practices that designers use as they are being incorporated into an ever wider group of practices.
此外,《设计驱动变革》(我与 IDEO 首席执行官合著)是对设计思维的探讨,它研究了设计师在被纳入越来越广泛领域时所使用的思维方式和实践方法。
[ Music ] In the history of design course, we are going to be examining the rise of a very specific orientation toward functional objects, which began about 150 or 200 years ago and which goes by the name of design.
[音乐] 在设计课程的历史中,我们将要研究一种针对功能性物品的特定取向的兴起,这种取向大约始于 150 或 200 年前,并被称为设计。
So we won't simply be tracing the history of things that human beings have made, which is a two million year story, but a rather specific moment in the history of making in which we came to apply a certain set of strategies to the creation of goods in the era of manufacturing and mass production.
因此,我们不会简单地追溯人类制造物品的二百万年历史,而是关注制造史上一个特定的时刻,即在制造和 mass production 时代,我们开始将一套特定的策略应用于商品创造的过程。
Again, that's what we call design.
再说,这就是我们所说的设计。
Through the course, we will be hearing lectures.
在本课程中,我们将聆听讲座。
I'll be pointing out some objects.
我将指出一些物体。
Some of the lectures will take place in my own home office where I'm surrounded by pretty interesting things.
一些讲座将在我的家庭办公室举行,那里环绕着相当有趣的东西。
I'll be suggesting some readings that will help illuminate and deepen some of the things that we're able to discuss in the lectures and perhaps giving you the odd assignment so that you can apply some of these practices to your own interests and your own work.
我将推荐一些读物,它们将有助于阐明和加深我们在讲座中讨论的一些内容,并可能给你一些作业,以便你可以将这些实践应用于你自己的兴趣和工作。
In the course of it, you'll be developing some skills.
在这个过程中,你会发展一些技能。
They aren't so much practical skills as thinking skills and you'll learn, I think, a very interesting perspective on the world of the design, the built and the manufactured object and environment in which we live.
它们与其说是实践技能,不如说是思维技能,我认为你会从一个非常有趣的角度看待设计、建筑和制造的物体以及我们所处的环境。
And I hope that students who take the course will come away from it with an appreciation of all the things that go into creating the world that we now inhabit.
我希望参加这门课程的学生能够理解创造我们现在居住的世界所涉及的一切。
Thank you.
谢谢。