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Supply Partner Portal - creating a better experience

IKEA Supply Partner Portal is the entry point and main digital platform for existing suppliers/business partners to learn about IKEA, to get work done, and to engage and be inspired around topics related to their business with IKEA. We aim to strengthen relations and creating a better partner experience by driving knowledge transfer, engage, inspire, contribute to develop our mutual businesses and drive customer satisfaction together with business partners.

Upcoming Event

Supply Partners Webinar & Supply Chain Knowledge Sharing Session coming on 16 September 2024

For FY25, our focus remains on making our products more affordable and enhancing our new Complete Sleep initiative, which covers the six sleep essentials: comfort, light, temperature, sound, air quality, and decluttering.

Join us for the next IKEA Supply Partners Webinar on 16 September 2024, where we’ll review our summer performance and discuss upcoming developments. 

Click here for the session from 08:00 to 09:30 CET.

Click here for the session from 15:00 to 16:30 CET

Thank you for your continued partnership and we look forward to meeting you in September!

Partner Webinar 20 June 2024

We've concluded an insightful journey of discovery with our latest Partner Webinar. Together with our partners, we work long term by continuing to develop a strong, adaptable value chain in a world that is changing ever faster! Join us and rewatch the livestream with the main topic being Material & Innovation.

Doris Martetschläger shared news about our partner survey and the transition from Climate Positive to Net Zero. Elin Niklasson shared our revised Supply Strategy, while Magnus Benon introduced an intriguing material known as Luffa, hinting at its potential to shape the future. Furthermore, our partner SUNNY in category textile shared inspiring stories, as well as PLIMOB in category Wood.

The webinar wrapped up with invigorating discussions where for instance, SUNNY and PLIMOB shared insights, lighting the way for joint success.


Top 3 most visited applications - easy and quick access


Introducing our new theme: Lead with lowest cost

We are happy to showcase another great example for our upcoming theme: Lead with lowest costs.

Click play and dive in to a session from Partner Days 2024,  dedicated to cost reduction. We were joined by our partners from UCP, Medlog, and TianXin, who shared key insights and innovative examples on reducing costs!

Tonsun

Our partner of over 35 years, Tonsun, was nominated for the 'Low Price with a Meaning' category in Great stories award, showing how great design can be both sustainable and affordable. From eco-friendly products to cutting costs through innovative technology, Tonsun helps us make a better everyday life for the many. Let's celebrate their commitment together!

Second Light

We're eager to introduce another story of innovation from the Xinhui Second Light machinery factory. As nominees for the 'Low Cost with a meaning' category in our Great stories awards 2024, we celebrate a 25-year partnership, leading the way in cost-saving, sustainable manufacturing. 

ITAB Group

We're thrilled to share an inspiring story of innovation and sustainability that also lower costs. Join us as we meet Stefan from ITAB Group, who eagerly accepted a significant challenge from IKEA: to create a more sustainable spotlight. With over 400 IKEA locations each housing around 2,500 spotlights, the potential impact of this improvement is tremendous!


It’s a wrap! Partner Days 2024  

After a few years wait, it was finally time for Partner Days 2024, as one of the most important events for us at IKEA Supply and within IKEA!  And our partners work hard with us to make our business vision a reality. We got to share many good stories and examples from partners. We discussed the way forward and deepened our relationships. 

Watch the recap from the event with quotes from Susanne Waidzunas, Jon Abrahamsson Ring and from our Partners.

See all of our videos

Do you want access to more material? We have started a video channel where we collected everything from our Partner Days Recordings, upcoming Partner Webinars and Knowledge Sharing Sessions. 

Two inspiring days  
“During the two days we saw a lot of proof points on the big movements we do when it comes to affordability, accessibility, and continuously making sure that we have a positive impact on people, society and the planet,” said Susanne Waidzunas, Core Business Supply Manager.

We dove deep into our Supply Strategy, our IKEA Growth Plan, how we’re decarbonising our supply chain, the material transformation, how we’re working to deliver to an affordable IKEA. And of course, we heard some great examples from our partners. 


30 Aug 2024 5 - 10 Mins
Creating the future: the updated IKEA Direction
We’re happy to introduce an updated IKEA Direction that’s shorter, sharper and even more IKEA! Addressing the challenges of a changing world, we’ve updated the Three Roads Forward to identify the biggest opportunities for our brand and business. We’ve put life at home and IKEA products even more in centre, and we’ve clarified the need to work even better together. First introduced in 2018, Three Roads Forward identifies the three biggest opportunities for the IKEA brand and business: 1. Make IKEA affordable for people who cannot afford IKEA today 2. Reach and interact with many more of the many people, where they are 3. Make IKEA more sustainable in everything we do As one component of the IKEA Strategic Landscape, the IKEA Direction bridges between the IKEA Forever parts and the five common IKEA strategies. And it gives inspiration and guidance to “kraftsamla” around common priorities to create an even better IKEA for the future. Affordability is at the heart of the IKEA business idea. While we’ve made great strides to reduce prices during FY24, the updated direction describes how we’ll use democratic design to create even lower prices with a meaning.  We’ll continue to build on the success of the big IKEA store as a destination. IKEA will become even more accessible through many different customer meeting points – physical and digital – where we see the store and the website as equal parts. We’ll also continue transitioning towards a circular business built on regenerative resources and renewable energy. The ambition is to end dependency on virgin, non-renewable materials and fossil fuels, and to halve our greenhouse gas emissions by 2030 in line with the Paris agreement. All to make IKEA more sustainable in everything we do. Five connected IKEA strategies describe how we’ll move the three roads. This year, we’ve updated three of the strategies and introduced a brand new Retail Strategy. You can find out more about them all here, but let’s take a look at what’s new for FY25. IKEA Retail Strategy The new IKEA Retail Strategy drives growth by guiding us towards an “An IKEA for you”, which is about developing stronger, more relevant, meaningful and long-lasting relationships in the lives of the many people. To create “An IKEA for you” and deliver lasting impact, we’ll focus our efforts in four areas: My IKEA: Life at home leadership through personalisation. Closer IKEA: The omnichannel experience of tomorrow. Easy IKEA: Affordable services that make IKEA convenient. More IKEA: A new world of IKEA in every market. IKEA Supply Strategy In the movement “Leading with lowest cost”, we found that a better value chain collaboration can have a significant impact on costs. The updated IKEA Supply Strategy clarifies the need to become better in working together across the value chain, especially in two areas: combining manufacturing knowledge with product development knowledge,  and integrating sales and supply planning across. Both will give competitive advantages in the future. Expanding knowledge about our supply chain will be crucial both to secure traceability for compliance and to provide enough in-depth information about our products to our customers. IKEA Sustainability Strategy This year, the main updates to the IKEA Sustainability Strategy include strengthened climate goals and a focus on the nature agenda. The updates reflect the next step on the IKEA climate journey – going to Net Zero and Beyond from “Climate Positive”. We are committed to reduce the absolute greenhouse gas emissions from the IKEA value chain by at least 50 % by FY30 (compared to FY16 baseline) and reach net zero emissions by FY50 at the latest without relying on carbon offsets. The Sustainability Strategy is complemented by a new learning package, which can be accessed via the strategy page. IKEA People Strategy The IKEA People Strategy sets the direction and clarifies which capabilities we need to develop to overcome today’s challenges and secure long-term growth and competitive advantage making sure we nurture and protect our IKEA uniqueness. It is the guide to continue to develop IKEA as the world’s leading omnichannel retailer, standing out as a trusted, caring brand where people truly matter. The IKEA People Strategy ensures this objective remains our guiding principle.  In FY24, we lightly updated the strategy in the focus area 'Competence for Tomorrow’, and we plan a strategy review during FY25. Stay tuned! IKEA Range & Communication Strategy The IKEA Range & Communication Strategy remains stable this year, with no updates for FY25. Yet we continue to progress how we lead through the strategy to create better homes for the many people. The road ahead The future is more exciting than ever. The world is filled with challenges that test entrepreneurship and collective problem-solving abilities. Continuous transformation is key while managing daily tasks.  We need to be faster, more flexible, and more innovative to keep costs low in everything we do every single day.  Overall, it’s about embracing the future with confidence and optimism. The refreshed IKEA Direction is part of our roadmap to navigate this future as we continue to realise our vision – a journey we’ve been on since the very beginning. We’ve come a long way, but most things remain to be done. Discover more  Aiming to bring key topics from our five strategies into action and enhance effectiveness and efficiency across the IKEA value chain, leaders from all parts of IKEA met in Älmhult during week 34 to move "From Strategy to Plan." The main presentations were recorded to inspire discussions and planning across the value chain.  Click here to access recordings and presentation material from “From Strategy to Plan” Click here to read the full IKEA Direction.  Want to know how the IKEA Direction connects to the IKEA Strategic Landscape? Take a look at this page. For all the details on the five IKEA Strategies, click here.  
28 Aug 2024 5 - 10 Mins
IKEA sets a new record for world’s largest pyjama gathering
More than 2052 IKEA co-workers broke the GUINNESS WORLD RECORDS™ title for the largest gathering of people wearing two-piece pyjamas (single venue). The achievement took place in the heart of IKEA in Älmhult, Sweden on the 28 August and marked the beginning of a year-long initiative focused on improving sleep for the many people. “We’re thrilled about this collective effort, bringing together IKEA co-workers from different parts of IKEA in southern Sweden, to highlight the importance of sleep” says Fredrika Inger, Managing Director of IKEA of Sweden. “Good sleep benefits everyone, and we believe that by prioritizing it, we can genuinely make a big difference. Small adjustments, like choosing the right pillow or lighting can lead to big improvements. Our goal is to make these improvements accessible to everyone because good sleep should be something everyone can achieve.” IKEA’s decision to dedicate a full year to improving sleep is rooted in the fact that many people still struggle to achieve good quality rest, despite widespread recognition of sleep’s importance. The IKEA Life at Home report reveals that 55% of people rate sleep as their most important well-being activity at home. Yet, numerous studies show that as many as 1 out of 2 adults report dissatisfaction with their sleep, affecting daily functioning and work performance. “Our customers’ interest in sleep has been on the rise for years. And the message we received from them was quite clear – they want more sleep tips, more sleep solutions, and even more convenience in making their dream sleep setup,” says Tolga Öncü, Ingka Retail Manager (COO) at IKEA Retail (Ingka Group). “Thus, our goal in FY25 is to reach millions of additional people and help them improve their sleep and everyday life." At IKEA, we believe that good sleep requires a holistic approach to the sleep environment. Building on decades of innovation and development in the sleep segment, IKEA has a long history of creating well-designed, functional, durable, and sustainable solutions at an affordable price. Our solutions cover all six areas proven to be essential for quality sleep: comfort, sound, light, air, temperature, and decluttering.  Mattresses belong to the group of products connected to comfort. IKEA has been on a journey to create better mattresses focusing on using fewer materials while offering improved comfort at a lower price. The IKEA Comfort lab, one part of the IKEA Testlab in Älmhult where IKEA products are put through rigorous tests, has been an important enabler for this development process.  Through the Comfort Lab in Älmhult, IKEA leverages virtual data simulation and physical tools to provide an objective recipe for creating mattresses tailored to various needs. “We have listened to the IKEA customers to develop our range of complete sleep solutions to better meet their diverse needs. The IKEA Comfort Lab in Älmhult enables this by using virtual data simulation and physical tools to measure comfort through indentation, pressure, and microclimate. These tests provide an objective recipe for creating mattresses tailored to various needs.”, says Fredrika Inger.

Susanne Waidzunas on renewable electricity for Supply Partners.

Are you equipped to reach the IKEA renewable electricity goals? If yes congratulations, what a great movement! 

If you are not so sure how to fulfil the demands IKEA has set for the future, this program might be of interest for you. 


Calendar year 2024 is the most important year for the IKEA Renewable Electricity program to reach this goal. IKEA supports you on the journey towards renewable electricity – you can take advantage of pre-negotiated, competitive offers. Read more here 

Introduction Letter

Partner Ombudsman
Meet Leif Hultman, our Partner Ombudsman from 1 Feb 2024.
Easy Wayfinding
We are creating a document folder for easier, quicker access. Anything that you miss, let us know!

Events Calendar

Partners Webinar
16 Sep 2024

Partners Webinar
20 Feb 2025

Partner Days
9-10 April 2025

Partners Webinar
June 19 2025

 


Business update / IKEA performance for suppliers

  • +2.2 million more pieces sold despite growing availability challenges

     

    Accumulated FY24 result, i.e. from week 36 to last week compared against the annual goal. 
    “WXX” = Weekly result. For sales, compared to the weekly expectation based on weekly goal. 
    Extraordinary focus FY25 is Complete Sleep’ 
    *Quantity index excludes Food unless otherwise stated
    **Accumulated performance for extraordinary focus Complete sleep from July Launch (w27, 2024). Goal will be valid from start of FY25


    Sales value in week 33 reached 855 MEUR. This is in line with the recent four-week level.  It gave a weekly index of 93.4. Similar to last week, the sales growth indices are low due to strong Pperformance from last year. August last year had very good visitation numbers which lead to strong sales in cash and carry.  Among regions, the sales in week 33 was stable compared to recent weeks although Asia Pacific stood out with a considerable jump reaching its highest sales since week 18, a rebound from last week’s slow sales. Japan was the main driver with weekly index of 116.0. Europe and North America continued on similar level compared to recent trend although Poland, Czech Republic and Slovenia showed strong growth. Main IKEA markets Germany, France and the US, picked up somewhat compared to the four-week trend but nonetheless sold a combined 35.3 MEUR less than last year. Among News, MITTZON, the new office furniture family, contributed strongly to growth with about 5.1 MEUR in sales in week 33 alone. This with an accumulated SL1-4 availability of 86.4% and sales in relation to frozen forecast so far of 79.1%.

    Sales in quantity was 70.9 million pieces and gave an index 103.2. This was the third highest selling quantity during this financial year and equals +2.2 million pieces more than same week in FY23. In line with the new Complete sleep commercial focus, several range areas show high sales quantity indices over the last eight weeks. Bed and bath textiles continues the strong momentum with weekly index of 111.0 and 8-week index of 106.0. DVALA, the biggest quantity seller of the HFB, gave very strong contribution with weekly sales index of 129.7 together with considerable growth from News GULLVIAL and LUDDVIAL.

    Product availability experienced a further drop by -0.3% to 93.2% last week. North America and Asia Pacific declined significantly, by -0.7% and -0.5% respectively. July News kicked off with a service level of 88.6% in week 27 but has slipped by -3.4% to 85.2%. New GULVIAL towels continue to sell well, and service level is improving, but at 77.7% last week this high-quantity family pulls down the average for News. There is also room for improvement for DRÖNA new colours (76.6%) and RODGERSIA, a new and popular bed linen family that had an SL1-4 result of 82.4% last week.

    The Red Sea Crisis, technical problems with a new transport management system, strikes and congestion in ports and logistics units are some of the main factors behind the negative availability trend. The eight-week decline in service level (-2.6%) for items sourced from Supply Area East Asia is much greater than the other Supply Areas (-1.0% combined). Families with high quantities particularly affected by East Asia shortages include KOMPLEMENT (e.g. pull-out rails and cover caps) and IKEA 365+ (e.g. frying pans and food containers). From a distribution perspective, over the past eight weeks, store replenishment flows via distribution centres decreased by -1.7%, performing worse than direct delivery, which decreased by -1.0%. Goods flow through distribution centres in Älmhult (-9.7%) and Jarosty (-8.4%) has experienced remarkable declines in the service level in the past eight weeks. 

    Strong start for Price and volume FY25

    Price and Volume is part of the sales steering portfolio supporting the growth plan theme of Complete sleep. For FY25, products from 11 Families were selected and work was done to reduce the cost price towards our retailers. This was followed by collaboration between range, retail and supply which resulted in a commitment by retailers to sell 22.5 MPCS of the selected articles with an estimated value of 1 BEUR. Looking at current performance of the Price and volume portfolio, sales started off strong in week 27 and now have an accumulated index of 110 in quantity and 102 in turnover. Contributing to quantity growth are China and Australia with a collective quantity index of 130 accompanied by a significant -32% price reduction. Conversely, sales in the US and Canada have been far from goal with sales trailing the target by approximately -16% This shortfall persists despite an average price reduction of -14%, with the year-to-date sales index currently standing at 103. Overall, total sales figures are below the target by -5%. However, sales momentum is incrementally improving, with week 33 witnessing the highest weekly sales quantity to date.