THE
12 WEEK YEAR
12 週年

YOUR VISION AND LONG TERM GOALS
您的願景與長期目標

YOUR VISION AND LONG TERM GOALS
您的願景與長期目標

TECHNIQUES FOR CRAFTING A COMPELLING PERSONAL AND PROFESSIONAL VISION
打造令人信服的個人與專業願景的技巧

1. Reflect on Core Values: Identify your core values and what matters most to you. Your vision should be a reflection of these values.
   反思核心價值：找出您的核心價值以及對您而言最重要的事情。您的願景應該是這些價值觀的反映。
2. Visualize Success: Imagine what success looks like for you in both personal and professional aspects. Be as detailed as possible in your visualization.
   想像成功的樣子：想像您在個人和職業方面的成功樣貌。想像時請儘量詳細。
   3.Use Vivid and Inspiring Language: Articulate your vision using language that is vivid and inspiring. This enhances emotional connection and commitment to the vision.
   3.使用生動且具啟發性的語言：使用生動且具啟發性的語言來闡述您的願景。這可增強與願景的情感連結和承諾。
3. Write It Down: Documenting your vision makes it more concrete and actionable. A written vision is a powerful reminder of what you’re working towards.
   寫下來：將您的願景記錄下來，讓它更具體、更可行。書面願景能強而有力地提醒您努力的目標。
   5.Think Long-Term, but Be Adaptable: While your vision should be long-term, it should also be flexible enough to adapt to changing circumstances or insights.
   5.Think Long-Term, but Be Adaptable：儘管您的願景應該是長期的，但也應該有足夠的彈性，以適應不斷變化的環境或洞察力。

YOUR VISION AND LONG TERM GOALS
您的願景與長期目標

DEVELOP YOUR 12 WEEK PLAN
制定您的 12 週計劃

Clear and measurable goals make it easier to write a good 12-week plan.
清楚且可衡量的目標讓您更容易寫出一份好的 12 週計畫。

1.Be Specific and Measurable:
1.具體且可衡量：

• Clearly define each goal and tactic. For example, specify the number of calls you’ll make, the pounds you want to lose, or the income you aim to earn. The more detailed, the better.
  清楚定義每個目標和策略。例如，指定您要撥打的電話數量、您要減少的體重或您要賺取的收入。越詳細越好。

2.Use Positive Language:
2.使用正面的語言：

• Focus on positive outcomes. Instead of saying “reduce errors by 2%,” say “achieve 98% accuracy.”
  專注於正面的結果。不要說「減少 2% 的錯誤」，而是說「達到 98% 的準確度」。

3.Set Realistic Yet Challenging Goals:
3.設定實際但具挑戰性的目標：

• Your goals should push you but still be achievable. If you’ve never asked for a business referral before, instead of aiming to ask every client, start with asking one client per week.
  您的目標應該能推動您，但仍是可以達成的。如果您之前從未要求客戶推薦業務，與其以要求每位客戶為目標，不如從每週要求一位客戶開始。

4.Assign Responsibility:
4.分配責任：

• If you’re working in a team, assign each goal and tactic to a specific person. If you’re working alone, you’re responsible for all of them.
  如果您在團隊中工作，請將每個目標和策略分配給特定的人。如果您是單獨工作，則要對所有目標和策略負責。

5.Set Deadlines:  5.設定截止期限：

• Include a completion date for each goal and tactic. Deadlines help to start and maintain progress.
  包括每個目標和策略的完成日期。截止日期有助於開始和維持進度。

THE POWER OF  的力量

1.Commitment as Future Accountability:
1.承諾作為未來的責任：

• View commitment as a promise to yourself to do whatever it takes to achieve your goal. It’s like projecting accountability into the future.
  將承諾視為對自己的承諾，不惜一切代價來達成目標。這就像是將責任感投射到未來。
  2.The Impact of Commitments:
  2.承諾的影響：
• Reflect on a time when you were deeply committed to a goal. Consider the feelings and outcomes that followed your dedication and achievement. How did this commitment influence your belief in your ability to achieve future goals?
  回想一下您曾經為了一個目標而深深投入的時刻。想一想在您全心投入並達成目標之後的感受和結果。這個承諾如何影響您對自己實現未來目標能力的信念？

3. Two Levels of Commitment:
   兩個層次的承諾：

• Personal Commitments: These are promises you make to yourself, focusing on your personal goals and aspirations.
  個人承諾：這些是您對自己的承諾，著重於您的個人目標和願望。
• Commitments to Others: This involves the promises you make to others, upholding your word and integrity in your interactions.
  對他人的承諾：這涉及您對他人的承諾，在您的互動過程中堅守您的承諾和誠信。

Personal Reflection on Commitments:
對承諾的個人反省：

THE POWER OF  的力量

COMMITTMENTVS SETTING AND ACHIEVING PERSONAL COMMITMENTS
承諾vs 設定和實現個人承諾

1.Identify Personal Commitments:
1.確認個人承諾：

• Reflect on two personal commitments you’ve successfully kept. These could be related to health, family, habits, or professional goals.
  反省您成功遵守的兩項個人承諾。這些承諾可能與健康、家庭、習慣或專業目標有關。

2. Assess the Impact:  評估影響：

• Consider how keeping these commitments made you feel about yourself and your ability to achieve future goals.
  想想信守這些承諾讓您對自己以及實現未來目標的能力有什麼感覺。

3. Recognize and Overcome Challenges:
3.認識並克服挑戰：

• Understand that committing to a goal often means overcoming hidden obstacles, like conflicting intentions or habits.
  了解到致力於一個目標通常意味著要克服隱藏的障礙，像是衝突的意圖或習慣。
  4.Commitment Exercise:  4.承諾練習：
• Choose breakthrough goals in any life aspect (e.g., health, relationships, career).
  在任何生活層面（例如：健康、人際關係、事業）選擇突破性的目標。
• Identify the key action (keystone action) that will most impact this goal.
  找出最能影響此目標的關鍵行動（keystone action）。
• Acknowledge the costs or sacrifices needed to consistently perform this action.
  承認持續執行此行動所需的成本或犧牲。
• Commit to these actions for the next 12 weeks, integrating them into your regular planning.
  承諾在未來 12 週內採取這些行動，並將其納入您的定期規劃中。
  

  

THE POWER OF  的力量

SETTING AND ACHIEVING PERSONAL COMMITMENTS
設定並實現個人承諾

POTENTIAL CHALLENGES OR COSTS
潛在挑戰或成本

THE WEEKLY   週刊

Weekly Routine for Reaching Goals
達成目標的每週例行活動

Step 1: Score Your Week
步驟 1：為您的週計分

Step 2: Plan Your Week
步驟 2：規劃您的每週

Step 3: Join a WAM (Weekly Accountability Meeting)
步驟 3：加入 WAM（每週問責會議）

HOW TO PLAN YOUR WEEK
如何規劃您的一周

Weekly Planning:  每週規劃：

Strategic Block:  策略區塊：

• Revisit Your Vision (5-10 minutes): Reflect on your vision. Check your progress and emotional connection. Are you moving forward and staying connected to your goals?
  重新檢視您的願景（5-10 分鐘）：反思您的願景。檢查您的進度和情感連結。您是否正在向前邁進，並與目標保持聯繫？
• 12-Week Progress Review (10-15 minutes): Evaluate your performance against your goals. Examine your weekly execution score, along with your lead and lag indicators. Assess whether your efforts are yielding results, and think about improvements for the coming week.
  12 週進度回顧（10-15 分鐘）：根據目標評估您的績效。檢查您的每週執行得分，以及您的領先和滯後指標。評估您的努力是否有成果，並思考下週的改善方案。
• Identify and Address Performance Issues (10-20 minutes): Determine if there are any setbacks. Identify their root causes. Decide whether you need to revise your plan or just enhance execution.
  找出並解決績效問題（10-20 分鐘）：確定是否有任何挫折。找出其根本原因。決定是否需要修改計劃，還是只需加強執行。
• Tactical Work Period (2-2.5 hours): Spend this time working on specific tactics from your 12-week plan.
  戰術工作時段（2-2.5 小時）：利用這段時間來執行 12 週計畫中的特定策略。
• Other Strategic Block Activities: such as reading a book, taking an online course, or planning for the next 12 Week Year (usually in week 12 or 13).
  其他策略性區塊活動：例如閱讀一本書、修讀線上課程或規劃下一個 12 週年（通常在第 12 或 13 週）。

Buffer Blocks:  緩衝區塊：

Breakout Blocks:  突破區塊：

1.Strategic Blocks:  1.策略區塊：

• Allocate a three-hour block each week for focused work without interruptions. This time is for strategic tasks that require deep concentration.
  每週撥出三小時的時間，在沒有干擾的情況下專心工作。這段時間專門用於需要深度專注的策略性任務。

2.Buffer Blocks:  2.緩衝區塊：

• Set aside time to handle unplanned, low-value activities like emails and calls. The length can vary based on needs, but grouping these activities can improve efficiency and control over your day.
  預留時間處理計劃外、低價值的活動，例如電子郵件和電話。時間長短可依需求而定，但將這些活動分組，可以提高效率並控制您的一天。

3.Breakout Blocks:  3.Breakout Blocks：

• Schedule blocks of free time for non-work activities to prevent burnout and maintain creativity. A minimum of three hours away from work tasks is recommended to rejuvenate.
  安排大量的自由時間進行非工作活動，以防止倦怠並維持創造力。建議至少有三小時的時間可以遠離工作任務，以恢復精力。

The book emphasizes that gaining control over your time through these blocks can dramatically improve effectiveness, reduce stress, and boost confidence.
這本書強調，透過這些區塊來控制時間，可以大幅提升效率、減輕壓力、增強自信。
It also suggests creating a model of an ideal week, scheduling routine tasks at consistent times, and aligning critical activities with your most productive times of the day.
它也建議您建立一個理想週的模式，在一致的時間安排例行任務，並將關鍵活動與您一天中最有生產力的時間相結合。
This method helps in making conscious choices about time use, ultimately leading to better execution and results.
這種方法有助於有意識地選擇時間的使用，最終帶來更好的執行力和結果。

1. Lead Indicators: These are predictive measures that indicate the likelihood of achieving a goal. They are actions or behaviors that directly influence the outcome.
   領先指標：這些是預測性的指標，顯示達成目標的可能性。它們是直接影響結果的行動或行為。
   For example, if your goal is to lose weight, a lead indicator could be the number of calories consumed or hours spent exercising each week. Lead indicators are within your control and help you adjust your actions to stay on track.
   舉例來說，如果您的目標是減輕體重，主導指標可以是每週消耗的卡路里或運動時數。領先指標在您的控制範圍之內，可協助您調整行動以保持在正軌上。
   2.Lag Indicators: These are outcome measures that indicate whether you’ve achieved a goal. They are typically seen at the end of a process, reflecting the result of your actions.
   2.Lag Indicators（滯後指標）：這些是顯示您是否已達成目標的結果指標。它們通常出現在流程的最後，反映出您行動的結果。
   Using the same weight loss example, the lag indicator would be the actual pounds lost. Lag indicators are important for evaluating the final outcome of your efforts.
   使用相同的減重範例，滯後指標就是實際減掉的磅數。滯後指標對於評估您努力的最終結果非常重要。

• Lead Indicators allow for early adjustments: By tracking these, you can make changes in your actions or strategies early enough to impact the final outcome.
  領先指標允許及早調整：透過追蹤這些指標，您可以及早對您的行動或策略做出改變，以影響最終結果。
• Lag Indicators provide an ultimate measure of success: They help in assessing the effectiveness of your efforts and whether you have achieved your goal.
  滯後指標是衡量成功的最終標準：它們有助於評估您的努力是否有效，以及您是否已達成目標。

BUILDING GREATER  建立更大

• Decide to stop giving your power away. Recognize when you’re making excuses or accepting less than your best. Focus on what you can control, and take ownership of your thoughts, actions, and outcomes.
  決定不再放棄自己的能力。意識到自己何時在找藉口或接受不如意的事。專注於您可以控制的事情，並掌握您的想法、行動和結果。

2. Avoid Self-Pity:  避免自憐：

• Replace feelings of self-pity with proactive thinking. It’s normal to feel disappointed, but don’t dwell in negativity. Manage your thoughts and attitudes effectively.
  以積極的思考取代自怨自艾的感覺。感到失望是正常的，但不要沉浸在負面情緒中。有效管理您的想法和態度。
  3.Embrace New Actions:  3.擁抱新的行動：
• To get different results, be open to trying new methods and actions. Remember, taking action can also positively shift your attitude, especially when feeling down.
  要想獲得不同的結果，就要樂於嘗試新的方法和行動。請記住，採取行動也能積極改變您的態度，尤其是在心情低落時。

4.Surround Yourself with Accountable People:
4.與負責任的人為伍：

• Choose to spend time with people who embody accountability. Avoid those who constantly make excuses. Influence the important people in your life by setting an example of accountability.
  選擇與體現責任感的人共度時光。避開那些不斷找藉口的人。透過樹立負責任的榜樣來影響生命中重要的人。

Personal Action Steps:  個人行動步驟：

• Take a moment to note down specific actions you plan to take to increase accountability in both your personal and professional life.
  花點時間記下您計劃採取的具體行動，以提高個人和職業生活中的責任感。
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RESISTANCE MONSTERS   抵抗怪物

• People often prefer short-term comfort over long-term benefits. To overcome this, regularly review your vision and connect daily actions to your long-term goals.
  與長期利益相比，人們往往更喜歡短期的舒適。為了克服這個問題，請定期檢視您的願景，並將日常行動與長期目標聯繫起來。
• Think of an example where you chose comfort over growth and how you might handle it differently using your 12-week goal.
  想一想您選擇安逸而非成長的例子，以及您可以如何利用 12 週目標，以不同的方式處理。

Big Change and Multiple Goals:
大變革和多重目標：

• Trying to achieve too many goals at once can be overwhelming. Focus on one goal at a time and break it down into manageable actions.
  試著一次達成太多目標可能會讓您不知所措。一次只專注於一個目標，並將其分解為易於管理的行動。
• Identify a time you felt overwhelmed by multiple goals and how you might simplify your approach.
  找出您被多重目標壓得喘不過氣來的時候，以及您可以如何簡化您的方法。

Old Habits:  舊習慣：

• Your current habits are shaping your results. To change outcomes, you need to change behaviors. Creating a written plan can help establish new habits.
  您目前的習慣正在塑造您的結果。要改變結果，您需要改變行為。建立書面計劃有助於建立新習慣。
• Recall an old habit that hinders your progress and plan a new action to replace it.
  回想妨礙您進步的舊習慣，然後計劃一個新的行動來取代它。

Victim Thinking:  受害者思維：

• Seeing barriers as insurmountable can make you feel powerless. Remember, you control your actions and thoughts, which are key to overcoming challenges.
  將障礙視為無法克服，會讓您感到無力。請記住，您可以控制自己的行動和想法，這是克服挑戰的關鍵。
• Consider a situation where you felt like a victim and how taking ownership of your actions could change the outcome.
  想一想您覺得自己是受害者的情況，以及掌握自己的行為可以如何改變結果。