The 這 Top 100 前100名 Gen AI 人工智慧世代 Consumer Apps 消費者應用程式

Keeping up with the ever-expanding universe of consumer gen AI products is a dynamic, fast-moving job, whether we’re building time-saving new workflows, exploring real–world uses, or experimenting with new creative stacks. But amid the relentless onslaught of product launches, investment announcements, and hyped-up features, it’s worth asking: Which of these gen AI apps are people actually using? Which behaviors and categories are gaining traction among consumers? And which AI apps are people returning to, versus dabbling and dropping?
跟上不斷擴大的消費類 AI 產品領域是一項動態、快速發展的工作，無論我們是構建節省時間的新工作流程、探索現實世界的用途，還是試驗新的創意堆疊。但是，在產品發佈、投資公告和大肆宣傳的功能的無情衝擊中，值得一問的是：人們實際上在使用這些代 AI 應用程式中的哪些？哪些行為和類別在消費者中越來越受歡迎？人們會回歸哪些 AI 應用程式，而不是涉足和放棄？

Welcome to the third installment of the Top 100 Gen AI Consumer Apps.
歡迎來到第 100 大 AI 消費類應用。

Beyond the logo-laden interest of these rankings, however, the data reveals some noteworthy trends around new and expanding categories, emerging competitors, and patterns of engagement.
然而，除了這些排名中充滿徽標的興趣之外，數據還揭示了圍繞新的和不斷擴大的類別、新興競爭對手和參與模式的一些值得注意的趨勢。

Here are some of our top takeaways: 
以下是我們的一些主要收穫： The magic of creative tools continues to draw in consumers. Fifty-two percent of the companies on the web list are focused on content generation or editing, across modalities — image, video, music, speech, and more. Of the 12 new entrants, 58% are in the creative tool space. 
創意工具的魔力不斷吸引著消費者。網路名單上 52% 的公司專注於跨模式（圖像、視頻、音樂、語音等）的內容生成或編輯。在12家新進入者中，58% 來自創意工具領域。

This included four of the top five first-time listmakers by rank: Luma (#14), Viggle (#21), SeaArt (#29), and Udio (#33). And the biggest leap in the past six months was music generator Suno, which rose from #36 to #5. 
這包括排名前五的首次榜單製作者中的四名：Luma （#14）、Viggle （#21）、SeaArt （#29） 和 Udio （#33）。過去六個月中最大的飛躍是音樂生成器 Suno，它從 #36 上升到 #5。In our prior lists, the majority of content generation tools focused on image. Over the last six months, other modalities have gained steam: image gen only represents 41% of the top content gen sites. And of the five generation tools that made the list for the first time, only one, SeaArt, is in image. Video saw three new entrants (Luma, Viggle, and Vidnoz) and music saw one (Udio) — both modalities have seen massive leaps forward in output quality over the past year.
在我們之前的清單中，大多數內容生成工具都集中在圖像上。在過去的六個月里，其他模式也得到了發展：圖片生成僅佔頂級內容生成網站的 41%。在首次上榜的五代工具中，只有一種 SeaArt 是圖像工具。視頻模式有 3 個新進入者（Luma、Viggle 和 Vidnoz），音樂模式有 1 個（Udio）——這兩種模式在過去一年中都實現了輸出品質的巨大飛躍。

What about on mobile? Content editing for image and video is the most common use. At 22% of the listmakers, it’s the second largest product category of the mobile ranks — users are eager to edit the content on their phones. While startups are emerging here as well, many of the highest-ranking new entrants to the list are legacy creative tools that have pivoted to become generative AI-first, like Meitu (#9), SNOW (#30), and Adobe Express (#35). 
在行動裝置上呢？圖像和視頻的內容編輯是最常見的用途。在 22% 的名單製作者中，它是移動排名第二的產品類別——使用者渴望在手機上編輯內容。雖然這裡也出現了初創公司，但許多排名最高的新進入者都是傳統的創意工具，這些工具已經轉向生成式 AI 優先，例如美圖秀秀 （#9）、SNOW （#30） 和 Adobe Express （#35）。

For the third time, ChatGPT is the #1 product on web and mobile by a large margin. But the competition to be the best consumer assistant is heating up. 
ChatGPT 第三次成為網路和行動裝置上的 #1 產品。但成為最佳消費者助手的競爭正在升溫。

Perplexity is now #3 on web — the AI-powered search engine focuses on delivering concise, real-time, and accurate answers to queries, with cited sources. Perplexity slightly edges out ChatGPT in visit duration (at over seven minutes) according to Similarweb data, suggesting that users are deeply engaged. Perplexity also made the top 50 mobile list for the first time. 
Perplexity 現在在 Web 上是 #3 — AI 驅動的搜尋引擎專注於為查詢提供簡潔、實時和準確的答案，並引用來源。根據 Similarweb 的數據，困惑度在訪問持續時間（超過 7 分鐘）方面略高於 ChatGPT，這表明使用者深度參與。Perplexity 還首次進入了前 50 名移動榜單。

Anthropic’s Claude, arguably even more of a direct ChatGPT competitor, entered the top five on web at #4, up from #10 in the prior ranking. The company recently launched Artifacts, which goes head-to-head with ChatGPT’s GPTs. 
Anthropic 的 Claude，可以說更像是 ChatGPT 的直接競爭對手，以 #4 進入網络前五名，高於之前排名的 #10。該公司最近推出了 Artifacts，它與 ChatGPT 的 GPT 正面交鋒。

On mobile, AI assistant Luzia debuted at #25 — the company claims 45 million users worldwide, primarily Spanish speakers. Luzia initially launched as a WhatsApp-based chatbot, but debuted a standalone mobile app in December 2023.
在行動裝置上，AI 助手 Luzia 首次亮相 #25 — 該公司聲稱全球有 4500 萬使用者，主要是講西班牙文的人。Luzia 最初作為基於 WhatsApp 的聊天機器人推出，但在 2023 年 12 月推出了一款獨立的行動應用程式。

TikTok’s parent company, Bytedance, is making a push into web-based AI products. Three of its apps debut on our list: edtech platform Gauth (#44), bot builder Coze (#45), and general assistant Doubao (#47). Doubao also made the mobile list for the first time, at #26. 
TikTok 的母公司位元組跳動正在進軍基於Web的 AI 產品。它的三個應用程式首次出現在我們的名單上：教育科技平臺 Gauth （#44）、機器人構建器 Coze （#45） 和總助理豆寶 （#47）。豆包也首次進入移動榜單，排名 #26。

Alongside Doubao, the photo and video editor Hypic (#19) and assistant Cici (#34) are also Bytedance products, totaling six spots across both lists. This includes apps targeted at different geographic markets; on mobile, Cici is an English-language version of Doubao in Chinese.
除了豆包之外，照片和視頻編輯 Hypic （#19） 和助理 Cici （#34） 也是位元組跳動的產品，在這兩個榜單中共佔據了 6 個位置。這包括針對不同地理市場的應用程式;在行動裝置上，Cici 是英文版的中文豆包。

Why the flood of new entrants? Bytedance launched an R&D division, Flow, focused on generative AI applications in late 2023, and has been debuting new AI applications in the U.S. (and abroad) under other corporate names since early 2024.
為什麼新進入者如潮水般湧來？位元組跳動於 2023 年底成立了一個研發部門 Flow，專注於生成式 AI 應用，自 2024 年初以來，一直在美國（和國外）以其他公司名稱推出新的 AI 應用。

 Across both web and mobile, there was only one new category: aesthetics and dating. This encompasses three new entrants: LooksMax AI (#43), Umax (#44), and RIZZ (#49), all ranked on the mobile list. 
在網頁和移動平臺上，只有一個新類別：審美和約會。這包括三個新進入者：LooksMax AI （#43）、Umax （#44） 和 RIZZ （#49），均在移動榜單上排名。 

LooksMax and Umax ingest photos of the user, rate them, and give “tips” to become more attractive. Umax also generates pictures of what the user would look like as a 10/10, while LooksMax analyzes the user’s voice for attractiveness. In their app onboarding screens, LooksMax claims more than 2 million users, while Umax claims 1 million. 

Both apps monetize via subscription to unlock results: Umax costs $4.99 per week (or invitations to three friends), and LooksMax is $3.99 per week. 

RIZZ, on the other hand, focuses on upleveling dating app messages. Users can upload a conversation screenshot or profile and get suggestions on what to say. Messages can be copied directly from RIZZ into dating apps.

In many cases, Discord traffic is a leading indicator for apps that will climb the web and mobile ranks, especially in content generation. 

Some products launch on Discord to “sandbox” and test the product while building a community, but then launch a website and largely migrate off of Discord. These products “graduate” from the Discord top ranks (one prime example is Suno, which was #31 in Discord traffic on our last list, but did not appear in Discord’s top 100 servers this time). 

Other companies maintain significant Discord usage even after launching a standalone product. Midjourney, for example, retained the #1 spot in invite traffic across all Discord servers. 

As of July, there were 10 AI companies that ranked in the top 100 of all Discord servers by invite traffic. Half of these were new entrants, compared to January: 

Half of the top 10 Discord servers allow users to actually generate content within Discord, often via paid subscription, while the other half use Discord for community building, customer support, and resource sharing. 

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It’s clear that a new generation of AI-native products and companies are growing faster and engaging users more deeply than ever before. We believe that over the coming decade, AI will underpin category-defining companies. 

Read more about the a16z consumer AI thesis.

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